SAG Foundation Announces Cyd Wilson as New Executive Director

Cyd Wilson, newly appointed Executive Director of the
SAG Foundation.

The Screen Actors Guild Foundation has appointed media marketing expert Cyd Wilson as its new executive director. Wilson, founder and president of Cyd Wilson Entertainment Marketing and long-time creative director of Time Inc’s. Style and Entertainment group of magazines, has forged philanthropic partnerships between the entertainment industry and leading corporations for more than 25 years, producing invaluable awareness and revenue for her clients and several Hollywood supported charities.

SAG Foundation President JoBeth Williams spoke for the Foundation’s Board stating, “Cyd is one of the powerhouses in the industry. She has vision, passion and a drive to create a successful merging of corporate goals with humanitarian needs. We look forward to working together to further the goals of the SAG Foundation.”

During her 20 year tenure at Time Inc., Wilson created and managed such high profile and press worthy annual events as the PEOPLE – Entertainment Industry Foundation SAG Awards Gala as well as InStyle’s Golden Globes, Grammy Fashion and L.A. Film Fest parties to name a few. A former hospital administrator, Wilson began her career in philanthropy in 1989, spending five years helping to establish the Elizabeth Glaser Pediatric AIDS Foundation where she created the “A Time for Heroes” fundraiser, helping to put that organization on the map.