RTÉ and Chill Insurance today announced a sponsorship deal with Fair City. The new deal, which has a term of eight months, will commence on July 1st as the newly created stings, developed by RTÉ Ad Lab, hit television screens. Fair City is the number one soap opera on Irish television and attracts an average viewership of over 501,000 per episode. As a drama Fair City addresses the situations and challenges which naturally occur in everyday life, making it the hugely popular with viewers across Ireland and the most popular and longest running soap in the country.
Jane Gogan, Head of Television Drama, RTÉ; “This is a great vote of confidence for Fair City and the continuous hard work that goes into producing Ireland’s number one soap opera. We are delighted to have Chill Insurance on board and look forward to introducing them to our RTÉ One viewers over the coming months.”
