The Live + Same Day daytime ratings are in for the week of May 23-May 27, 2016. It was an awful week for Days of our Lives, which hit new lows in total viewers, and in the women 18-49 and women 18-34 demos. Meanwhile, General Hospital was up in total viewers, and all of the major demos.
Below is a breakdown of the daytime soap opera Nielsen ratings by category:
Total Viewers (versus previous week/versus same week last year)
1. Y&R 4,646,000 (-112,000/-231,000)
2. B&B 3,705,000 (-77,000/-157,000)
3. GH 2,886,000 (+122,000/+30,000)
4. DAYS 2,081,000 (-91,000/-246,000)
Women 18-49 Viewers
1. Y&R 682,000 (-28,000/-123,000)
2. B&B 550,000 (-1,000/-55,000)
3. GH 483,000 (+36,000/-17,000)
4. DAYS 345,000 (-63,000/-114,000)
Women 18-34 Viewers
1. Y&R 207,000 (-23,000/-9,000)
2. B&B 164,000 (same/+14,000)
3. GH 135,000 (+23,000/-34,000)
4. DAYS 83,000 (-17,000/-73,000)
Women 25-54 Viewers
1. Y&R 902,000 (-44,000/-211,000)
2. B&B 771,000 (-43,000/-107,000)
3. GH 666,000 (+48,000/-24,000)
4. DAYS 449,000 (-60,000/-105,000)
VIA SON
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